请高手汉译英，谢绝软件翻译

Market Research Report

Preface
Principle and Thoughts
Market research and market promotion is two steps of marketing, this two elements are interrelated and indispensable. Through detailed market research, collect related market statistics and adapted scientific method to analyze, the former precisely grasped the supply and demand situation of macro and regional market, deeply understood the influence of the national political and economic policy to real estate market, scientifically predicted the market trend, competitors and form of competition, finally confirm the accurate and reasonable market orientation; whereas the later settles the concrete measures in market promoting according to the research result of the former, the market orientation, to make comprehensive price, sales, advertisement, promotion methods strategies. In simple words, the former is fundament and the later is logically conclusion of the former.

System and Methods
The market research report shall be laid out in micro and macro levels, the macro aspect includes: macro economic situation, policy guidance of the industry, development of real estate projects, sales situation, product itself and the phase of marketing and concrete features; micro aspect includes: natural, economical and humanistic situation of the region of the project, the analysis of supply and demand of the region.

Part I Macro Regional Analysis
Chapter I Regional social economic development
1. General situation of the area (resource from the internet or statistical bureau)
(1) Geographic position (location, scoping, acreage, urban acreage)
(2) City quality and status ( city history, culture, and the important status)
(3) City scale ( land-use scale, population scale)
(4) General layout of the city ( city pattern, belonging districts, function zoning, outstanding features)
2. Regional economic development (resource from statistical bureau)
(1) Regional GDP and growth rate, GDP per capita and growth rate
A GNP
Third Industry
Real Estate
B Capital Asserts Investment
Real estate investment
C Total number of social consumer goods retailing
D Exponent of commodity retailing price
Exponent of citizen’s consuming price
Exponent of merchandize house price

Histogram

(2) Disposable income per capita and growth rate, consumption expense and growth rate, average salary
Chapter II Location Analysis
1. Project location and natural situation
(1) General situation of the project location ( which zone does the project location belong to the large area, what status does it take, what’s the function) Attachment: Location graph of the project block)
(2) Regional location (concrete location of the project, land occupation and location advantage)
(3) Regional scene condition ( scene of the project area)
2. Analysis on the relationship between the project and major business and employment distraction.
(1) Traffic situation of the project district (express, arterial road, subsidiary road, branch circuit around the project; bus lines around the project; traffic route to the city center and time)
(2) Layout of major business distraction, employment district and the relationship with the project.
A. CBD (Central Business District) (Location and the distance and time distance with the project)
B. CRD (Central Recreational District) (Location and the distance and time distance with the project)
C. CID ( Central Intellectual District) (Location and the distance and time distance with the project)
D. Analysis of the relationship between the project and above districts.
3. Influence of the city layout to the project development
(1) General layout of the district
(2) General layout around the project
(3) Influence of the layout to project
Chapter III Conclusion of the regional analysis
1. Economic development, average income and consume
2. Advantage and disadvantage of project location.
3. Advantage and disadvantage of the traffic of the project
4. Analysis of major layout and minor layout around the project’s influence to the project.